4 Reasons to Start the New Year with a New Business Sign


When the new year, one of the things that you might be thinking about is how you can help grow your business. One of the best ways that you can do that is through buying a new sign for your business. Below are four reasons why you want to start a new year with a new business sign.

Benefits of Rebranding with a New Sign

Rebranding your business and investing in a new business sign might be just the thing that your business needs to pull in some new visitors, bolstering your business and sales.

New Sign, New Opportunity

When it’s a new year, it’s an opportunity for your business to refine its company image and have a new approach. For individuals a new year’s resolution might be losing weight, for businesses it could be rebranding themselves and having a new face for new customers and clients. Even if you’re using the exact same logo and typeface, having a new sign can provide you with a unique opportunity to show your company in a new light and grab some new attention and customers. If you’ve been looking for a way to change your company image, a new sign is great way that you can get started.

Winter Evenings

When it’s wintertime, the days are a lot shorter than they are in the summertime. This means your business sign might not be very visible because of lower light. That’s why you want to look for a new sign that features low-cost, high performance LED lighting. This will provide your brand with more exposure during the morning and evening hours. Not only that, but if you are using neon lights, when you switch to LEDs it can help with cutting maintenance and energy costs.

Budget Concerns

When you schedule a sign replacement during December or even January it gives you some tax and budgeting benefits. A new sign could be an expense that can come out of the taxable income of your business.

The Holidays are Over

Once New Year’s is over, there’s going to be a long time until there’s another holiday that you can use for promotion’s sake. In Naples it’s also our busiest time of the year. With visitors and seasonal residents on the streets, you want to take advantage to effectively promote your business. This can be really hard on your sales.

If you are looking for a way that you can help your business in the new year, buying a new business sign is a good place to start. It will help your business get noticed and could increase your sales.

Free Custom Signs Consultation

We would love the opportunity to earn your business and become your long-term custom sign provider in Naples, FL. Call Spectrum Signworks at (239) 908-0505 for your Free Consultation with a Custom Sign Specialist!